Empower Ghana. Elevate Communities.

Discover authentic, handcrafted products that create real impact. Support Ghanaian artisans, entrepreneurs, and changemakers through every purchase.

Role

Design & Art Direction

Client

Mayekoo

Date

may 2020

About

More than a marketplace, a movement for change

At Mayekoo, we believe that meaningful support can transform communities. Every product you purchase is a direct investment in local Ghanaian artisans, creators, and entrepreneurs. Our platform bridges cultures, builds opportunity, and inspires sustainable growth — one story, one product, one community at a time.

Color Palette
#FF793E
#FFB71B
#17D1B2
#017FB2
#FFE9BB
#FFFFFF
#212721
Typography
Headlines
Poppins Bold

Aa123

Body Text
Poppins Regular

Aa123

Highlights
Poppins Medium Italic

Aa123

Typography & Colors

Designed to Empower. Crafted to Inspire.

At Mayekoo, every visual element is rooted in purpose — connecting people, culture, and community through a modern yet soulful design language. Our typography and color palette work together to tell a vibrant story of Ghanaian resilience, creativity, and hope.

Desktop Experience

The desktop version of the Niagen Plus website provides an immersive and informative experience, allowing users to explore the science behind NAD+, the benefits of supplementation, and the product line in detail. Key features include:

Layout & Grid System

A clean, modular 12-column grid ensures visual balance, allowing content, products, and calls-to-action to breathe effortlessly across the canvas.

Visual Hierarchy

Bold headings, curated product highlights, and subtle hover states guide users through an intentional, emotionally-driven journey.

Navigation Experience

A streamlined top navigation bar with sticky behavior keeps key actions accessible, while maintaining an open, inviting browsing space.

Visual Identity Integration

Brand colors, typography, and iconography flow naturally throughout the experience, ensuring a consistent, authentic Mayekoo presence.

Mobile Experience

Crafted for movement and ease, the Mayekoo mobile experience ensures our vibrant marketplace stays intuitive, immersive, and inspiring, no matter where the user is. Fluid design and responsive interactions bring the full journey to the palm of your hand.

Responsive Adaptation

Every page intelligently scales and adjusts for smaller screens, maintaining readability, functionality, and visual harmony across all devices.

Mobile-First Navigation

A simplified bottom navigation bar offers thumb-friendly access to core actions, ensuring smooth, natural interactions on-the-go.

Optimized Interactions

Tap, swipe, and scroll gestures have been carefully refined for effortless engagement, creating an immersive browsing experience without friction.

Visual Consistency

Typography, color palettes, and brand visuals are carefully maintained, delivering a seamless Mayekoo identity across mobile and desktop alike.

Why Mayekoo

At Mayekoo, we believe creativity should have no boundaries. Our platform empowers creators, artists, and entrepreneurs to connect directly with a global audience, while celebrating individuality, culture, and innovation.

Global marketplace with a local soul

Empowering independent creators

Seamless experience from discovery to checkout

A visual journey through our digital transformation.