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NAD partners with brands, founders, and organizations to create meaningful identities and digital experiences. From brand strategy to design execution, we build systems that scale, resonate, and stand the test of time. Every project begins with clarity understanding who you are, what you stand for, and where you’re going. From there, we design with purpose, crafting work that feels intentional, human, and culturally relevant.
Brand Strategy & Design
NAD Studio
2024
Our approach blends strategy, creativity, and empathy. We believe great design is more than aesthetics, it’s about solving real problems, creating emotional connections, and communicating with clarity. By grounding every decision in insight and intention, we ensure our work not only looks good, but works hard for the people it’s built for.
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Designed with clarity and focus in mind, the desktop experience prioritizes structure, readability, and visual hierarchy. Layouts are intentional and flexible, allowing content to breathe while guiding users through each narrative with ease.
Designed with clarity and focus in mind, the desktop experience prioritizes structure, readability, and visual hierarchy. Layouts are intentional and flexible, allowing content to breathe while guiding users through each
Strong typography and spacing create clear pathways for content consumption and storytelling.
Simple, intuitive navigation allows users to move effortlessly between sections without distraction.

Built for speed, usability, and modern browsing habits, the mobile experience delivers the same depth and clarity as desktop — optimized for smaller screens and touch interaction.

Layouts adapt seamlessly across devices while maintaining design integrity.
Streamlined menus and thumb-friendly interactions ensure effortless browsing on the go.
Animations and transitions feel natural, responsive, and purposeful.
Design elements scale gracefully, preserving brand identity across all screen sizes.
NAD exists to help brands communicate with clarity and confidence. Every detail from typography to motion is considered, purposeful, and aligned with the brand’s core message.
We design systems, not just visuals. Our work empowers teams, strengthens narratives, and creates experiences that resonate long after the first interaction.
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©2026 Lucie Tran
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